September 29, 2016

The Orange Label Project

Fashion industry says NO to violence against women

The Orange Label Project, run and supported by the UN Trust Fund to End Violence against Women, London College of Fashion and SHOWstudio, will engage and connect the issue of violence against women with new audiences, particularly young people, through a series of creative activities.

For this project, and marking the 20th anniversary of UN Trust Fund to End Violence against Women (UNTF), fashion disciplines will unite against violence against women. Fashion Says NO to Violence Against Women calls for fashion students from around the world, and across disciplines, to produce a piece of work incorporating the project colour orange. The colour reference is CMYK 5/70/100/7 or RGB 216/103/34.

The aim of this project is to send a positive message that together we can eliminate this problem. We ask that all entries are sensitive to the subject matter and are not specific to particular cases or individual stories. We want to inspire, rather than shock.

A prize of £500 will be awarded for each category, listed below. This amount will be awarded to the individual or split between the winning group.

Every year the UN Trust Fund to End Violence against Women raises and distributes funds to support the ultimate goal of preventing and ending violence against women and girls.

This year, alongside the student competion detailed below, influential fashion creators are being asked to make work that carries the message ’NO to violence against women’. Through six categories and one simple brief within each category, the project and its parters, including London College of Fashion, will together collate a body of work that raises awareness of the core message, educates, informs and involves audiences worldwide.

The categories are: Fashion Design, Fashion Film and Moving Image, Fashion Illustration, Fashion Photography, Fashion Journalism and Fashion Beauty.


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