September 25, 2016
ITALIAN FASHION IS GOING GREEN
Can Fashion Industry get involved in sustainability? Italy intends to elaborate a global sustainability guide and share it with all countries that produce fashion.
In 2014, 13% of luxury goods consumers said that sustainability was a fundamental value in their purchasing decisions. In 2010, Camera Nazionale della Moda Italiana had already committed to implementing sustainability as a founding value of the Italian fashion system, given the various environmental and social factors at play. The ambitious challenge is to rethink the future of the planet and fashion, for a large part of the fabrics and skins used by the world’s top luxury brands are produced in Italy.
In 2012, CNMI’s Sustainability Commission published a “Sustainability Manifesto for Italian fashion”, a 10-point guide to the development of responsible management models along the entire chain of value of the fashion industry.
For further information: http://www.cameramoda.it/en/sustainability/